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4 ways to advertise a local community event

With the spring upon us, the sun is shining and COVID-19 restrictions are at last being lifted, and you want to get the village back together with a community event as we return to some sort of normality.

In order to have an enjoyable time with a large turnout, you need to advertise so that people will know when it is happening. There are number of ways you can advertise your event, whether that be in your local magazine, newspaper or with some large format signs around the village.

Here are just some of the ways you can communicate your event to the local residents:

Large Format Posters

These can be printed at very large sizes from A2 to A0, the latter being nearly a metre, where they can be seen from a distance. If you combine that with bright colours, they are sure to catch the eye of passers by and are best used in high pedestrian areas.

Event Banners

Banners can be even bigger, at several metres in length, than large format posters. These are best used at the side of the road to be seen by traffic driving through the village. The design should be bright with strong colours to make it eye-catching and text should be limited to the most essential words such as the name of the event, date and location. The text should also be very large to ensure that travellers can get the most important information in the fraction of a second that they are passing.

Leaflets

Unlike large format posters and banners, leaflets can be produced in bulk without adding too much to the cost. This means that you can get the word out on your event to many more individuals and due to the smaller size, you can post it with other publications that you send to residents anyway such as a local magazine or newsletter.

Event Programmes

A programme will inform visitors of what is happening that day. You can include interactive challenges, a history of the event or village and more in depth information. A5 will work best for a programme as it is a comfortable size to carry and can fit into a bag.

These are just some of the ways you can promote your event so that you can get back out, enjoy the sun and spend time with the community.

If you need help with your design of promotional material, Parish Mag Printers can help you by offering our design and printing service. Just fill out the quick contact form here and the professional team will promptly be in touch.

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